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MakeaLabel

MakeaLabel Academy

Clothing brand course. Learn first, then make.

A clothing brand course from a production company: what your own brand costs, how production works and where beginners lose money. Start free, or go straight to the Starterclass.

Hands hold up a cream hoodie with a blank blue neck label above a worktable with a blue booklet and fabric swatches.
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or

Full Starterclass, €99
  • Starterclass: 23 short lessons
  • Calculators, quizzes and a certificate
  • In English or Dutch

What you get. Read, learn and ask.

  • An open booklet with a blue cover and drawings of hoodies, next to a pencil and a fabric swatch.Free

    The whitepaper

    How having clothing made works, with real numbers. Online and as a PDF.

  • A hand sketches a hoodie in a sketchbook, next to a phone and a laptop showing a lesson.Free

    Three lessons

    The first three Starterclass lessons, 37 minutes in total, open straight away in your account.

  • A phone with chat messages leans against a blue hoodie, next to a cream hoodie with a tape measure.With the Starterclass

    Assistant on WhatsApp

    Your questions on WhatsApp: link your number in your account. It can bring in the team.

The three most expensive beginner mistakes. In euros.

Real amounts from the Starterclass. Every mistake has a lesson that prevents it.

  • Two folded hoodies in the same colour side by side.

    €614.90

    Too many styles at once

    What one style costs: 10 hoodies, sample and shipping.

    Lesson 1.3

  • A small stack of T-shirts next to a tall pallet of boxes.

    25 pieces

    A custom cut first

    Per style, in jersey or fleece. Basic styles from 10.

    Lesson 2.1

  • A mailer bag, a box, a blank card and a phone showing an abstract chart.

    €8.36

    A price without the maths

    Left from a €70 hoodie. With the sample: €16.64 short.

    Lesson 3.2

Your lesson book, on any screen. Read, calculate, test.

Real screens, on your phone or laptop. The first three lessons are free.

  1. Screenshot of lesson 1.1 in the learning environment: the title, 15 minutes, free lesson and an illustration of a worktable.

    Short lessons

    Every lesson 10 to 20 minutes, with visuals and real numbers.

  2. Screenshot of the calculator in lesson 2.3: a budget of €965.44 for 10 hoodies, split into production, sample, transport, VAT and buffer.

    Calculators

    Fill in your own amounts. You see straight away what your drop costs.

  3. Screenshot of the module 1 quiz: 8 of 8 answers correct, passed first time.

    A quiz per module

    Passed from 80%. A mistake? Then you read that part again.

  4. The Starterclass certificate with an example name, the date and a verification code.

    Your certificate

    After the final exam and your approved final assignment. With a verification code.

Try a calculator. What do you keep per hoodie?

The calculator from lesson 3.2. It starts with a €70 hoodie and the fixed purchase price of €34.99. Fill in your own costs.

In the lesson you take it further: after shipping and costs per sale, €8.36 is left.

What you keep per piece

From the selling price to what is really left: VAT, purchase price, shipping, packaging, payment fees, returns and advertising.

Left per piece
€22.86
Of your revenue
39.52%
€57.851-€34.992€22.863
From revenue to what you keep, euros per piece
Revenue after VAT€57.85
Purchase cost-€34.99
Left per piece€22.86

After these costs you keep €22.86 per sale. Fixed business costs and tax on your profit are not included yet.

This is your sale price after VAT, minus the purchase cost. Shipping and selling costs are still at €0.

Add shipping and selling costs€0.00

On the VAT route we count revenue without 21% VAT and costs excluding VAT. Under the KOR we add 21% VAT to the purchase, shipping, packaging and advertising you entered. Payment fees and returns are counted as the percentage you entered.

Example purchase: a hoodie at €34.99 excluding VAT, the fixed price from 10 pieces. Selling for €70 is twice that purchase price, rounded: the rule of thumb of the owner of Richesse. Fill in your own amounts.

Step by step. You start free.

  1. Whitepaper and 3 lessons

    Now

    You know how having clothing made works.

    Free

  2. Starterclass

    Now

    You work out your first drop and test first.

    €99

  3. Makerclass

    From 1 December 2026

    From sample to your own shop with AI.

    €499

    €400 after the Starterclass

  4. Masterclass

    Coming soon

    Meta ads, your webshop and stockists.

    €1,499

    €1,000 after the Makerclass

Prices include VAT. After each step you only pay the difference. Pass the exam of a step and, as a MakeaLabel alumnus, you get a discount on your purchases from MakeaLabel: 2% with the Starterclass, 5% with the Makerclass and 10% with the Masterclass.

What a lesson looks like. From idea to delivery.

The six steps from lesson 1.1, one of the three free lessons. With the real lead times.

  1. Your idea on paper

    Make your design concrete: set the fit, the fabric and where your print goes.

  2. A sample first

    A sample takes at least 5 to 6 weeks after payment. From €150 per sample, depending on the style.

  3. You review it

    Check your sample for fit, fabric and finish before you approve production.

  4. The run is made

    Production takes at least 5 to 6 weeks after payment. This is a separate step after your sample.

  5. Transport to the Netherlands

    Shipping to the Netherlands takes 7 days on average.

  6. Your delivery

    Your clothing arrives. Check the pieces delivered against what you agreed.

An honest story. Not a formula.

The owner of Richesse saved for his own brand and put everything into a first collection in one go. We do not advise you to do the same: you do not need to start that big.

of his own savings, roughly
€50,000
pieces in his first production, roughly
1,000

He tells it himself in lesson 1.4, with what went well and what cost money.

Who it's for. And who it isn't.

For you

  • You have an idea for your own clothing brand, but have not ordered a sample yet.
  • Your budget is tight, or you do not know yet what it will cost.
  • You want to learn and do the maths first, and only then order.
  • Under 18? That works, with permission from your parent or guardian.

Not for you

  • You are looking for a revenue promise. We do not give one.
  • You only want to watch. In the lessons you calculate with your own amounts and do assignments.
  • You already know exactly what you want made. Then tell us your idea straight away.

Questions about the clothing brand course

What is the MakeaLabel Academy?

An online clothing brand course in steps, from a production company: from the free whitepaper and the Starterclass to the Makerclass and the Masterclass. In the Starterclass you learn what your own brand costs, how production works and how to test before you order. The Makerclass and the Masterclass go deeper, up to marketing, advertising and building your own website with AI.

Can I start for free?

Yes. With your email address you get a free account straight away, with the production whitepaper online and as a PDF, and the first three lessons of the Starterclass. No payment details needed.

What does the academy cost?

The whitepaper and the first three lessons are free. The Starterclass costs €99, the Makerclass €499 and the Masterclass €1,499, including VAT. After a step you only pay the difference: after the Starterclass the Makerclass costs €400, after the Makerclass the Masterclass costs €1,000.

When can I buy the Starterclass?

Now. Request it with your email address: you get an account with the first three lessons straight away, and we send you an invoice for €99. Once it is paid, the whole Starterclass opens and you get an email.

How do I pay for the Starterclass?

By invoice. After your request, Moneybird, our accounting software, sends you an invoice for €99. You pay online through the link in that email, or by bank transfer. You do not enter any payment details on this page.

Will I get help if I get stuck?

Yes, with every paid package. You ask your questions about your lessons or your brand on WhatsApp, and we help you further. You link your mobile number in your account and ask your questions on MakeaLabel's business WhatsApp number. If more is needed, the team joins in, and then you get an answer from the team itself: within one working day, usually sooner.

All 8 questions

Do I have to have my clothing made at MakeaLabel?

No. We are a production company ourselves and we say so openly. The steps apply to any factory, and you also learn to compare quotes. A credit only applies with us.

Is the academy in English?

Yes. The whitepaper, the lessons, the quizzes and your certificate are available in English. You choose your language in your account, and you can switch to Dutch at any time.

Start free. Or go straight to the Starterclass.

Your email address is enough for the whitepaper and three lessons. Want everything? Then request the Starterclass.

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or

Full Starterclass, €99
An open box with neatly folded hoodies and T-shirts in cream, navy and cobalt blue, with a blank swing tag.

Already know what you want to have made? Tell us your idea

No revenue promise and no fake scarcity. We are a production company: the credit applies with us, and you are free to have your clothing made elsewhere.

MakeaLabel Academy

Start free, or go straight to the Starterclass